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1. What is your age group

18-2425-3233-40Above 40

2. Do you currently own a cat or a dog？

Yes，catYes，dogBoth cat＆dogNo pets

3. How often do you perform full-bath grooming for your pet？

Less than once per 3 monthsEvery 1-2 monthsMonthlyEvery 2-3 weeks

4. Which grooming products do u currently use for your pet？

Pet shampooPaw balmWater-less cleaning spray/dry shampooFur serum/conditionerAlmost no grooming products

5. Where do you buy pet grooming products？

Pet specialized storeSupermarketOnline e-commerceBeauty/lifestyle boutique storeVeterinary pharmacy

6. What factors matter most when buying pet grooming products？

Safety/lick-safe ingredientsNatural/botanical formulaPriceScent（fragrance intensity）Eco-friendly/recyclable packaging

7. What price range do yiu often spend on a grooming product

Under €12€12-18€18-26Above€26

8. Which frustrations do you experience with your current pet grooming routine？

My pet hates full water bathsProducts contain strong artificial fragnancesWorried about toxic residues when pets lick fur/pawsPer fur gets greasy/matted quickly between bathsHigh cost of professional pet salonsEco- friendly packaging is hard to find

9. To what extent do you agree with the statement：“Water-less cleaning spray would help me when I have no time for full pet baths.”

1-Strongly disagree2-Disagree3-Neutral4-Agree5-Strongly agree

10.

L’Occitane proposes a new premium pet-care range: botanical, lick-safe cat & dog grooming items including waterless spray, paw balm, plant-based shampoo and fur serum, with recyclable eco-packaging, inspired by Provence natural ingredients.

1. How appealing do you find L’Occitane launching a premium botanical pet-care product line?

Likert 1-5（1=Not appealing at all；5=Very appealing）

12345

11. Which product from this new pet-care range would you be most interested in trying？

Waterless fur cleansing sprayPaw balmBotanical pet shampooPet fur smoothing serum

12. What price range would you consider acceptable for a premium botanical pet shampoo（250ml）

Under€12€12-18€18-26Above€26

13. which sales channel would you prefer to huy L‘Occitane pet-care products？

L'Occitane physical boutique storesL'Occitane official websitePet- specialized online shopsThird-party retail platform

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